
A NEW REALITY
in care, education, culture and business
ImproVive provides value with Virtual Reality applications. We provide compelling and practical solutions, to help reach your goals using VR. With our experience and domain knowledge we can quickly and efficiently implement your project.
Domains
Care & Welfare
In care we support the needs of different stakeholders such as care professionals, patients, and facility services. Over time we have acquired experience and knowledge on care processes and environments. VR can help with training professionals, supporting patient care or managing facilities. Within welfare it helps provide people with new insights and inspire change.
Business
We help companies and organizations use the power of VR. Our services support marketing, training, collaboration and change management. ImproVive provides advice on the best approach and the best technologies. We create VR applications, and support the implementation. We work with large and small organizations, on both a national and international level.
Culture & Education
We are passionate about education and culture. VR offers new possibilities for people to acquire knowledge and learn a process. That is why we collaborate with multiple educational institutes. In culture we see people being attracted by the experiences made possible through VR. We facilitate artists with experiences in VR. ImproVive also initiates its own artistic projects.

REAL WORLD SOLUTIONS IN VR
VR Solutions for Marketing, Training & Education, Collaboration, Change and Arts & Culture
Our Virtual Reality services connect to the needs of our clients. Our solutions are often custom made, but we apply components that can be reused within multiple projects. That allows quick and efficient development.
Our solutions work for all the main VR headsets. We don’t limit ourselves to VR but provide solutions for screencasting or participating on other devices such as tablet, mobile or PC.
We also provide solutions where multiple people can engage with each other within a VR environment.
VR in Marketing
VR is suitable for demonstrating complex products, anywhere and at any time. The client can get a better impression by experiencing the product or space. VR offers the possibility to showcase aspects of their product that are otherwise not possible with a demo. One can also modify products with a press of a button.


VR in Training & Education
With VR, trainees can train and try out things risk free. Imagine dealing with fragile archaeological objects, medical equipment, or needing to perform complex interactions with other people. In a VR environment, you can add additional layers of feedback and make the invisible visible to facilitate learning. It is also possible to train complex processes without the need of expensive spaces and equipment or high value employees.
Collaboration in VR
Working remotely is becoming very common. With Virtual Reality, we enhance this experience by bringing people together in a virtual world. Our approach is to build custom solutions and interactions to enable communication and collaboration. With a full body avatar and spatial audio, the virtual space enhances both verbal and non-verbal communication. You can share a space together, regardless if you are in another city or on the other side of the world. We let people learn, collaborate or dance together in VR. Why a custom space? We want to make easily accessible spaces, but provide enough depth to make these spaces relevant for you and your team.


Behavioural Change and Awareness with VR
Virtual Reality immerses you in another world. This makes it possible to playfully confront people, offer other perspectives and insights, or provide a shared experience to talk about. We apply VR both for addressing social issues as well as for coaching and therapy.
VR in Art & Culture
With an immersive and embodied medium like VR, we see a lot of potential for researching artistic questions. Collaborating with other artists inspires us, and provides us with new insights. We have experimented a lot with identity and embodiment to investigate how we see ourselves and others within a Virtual Reality environment. By embodying a snake, or playing with someone’s reflection or voice, people discover new ways of expression and interaction with each other.

About Us
At ImproVive we bring people together, both in the digital space as well as real life. W have a passion for innovation and creative storytelling. We find it engaging how using Virtual Reality we can inspire, educate, help coach or facilitate play. We like to share our passion with you as a customer, providing solutions that fit your organizational needs, people and goals.
How
We help organizations and people realize their ideas in VR. We support different phases within creation and implementation:
- Introduction workshops
- Ideation
- Creation
- Implementation
- Support
- Servicing
We use an agile approach. This allows experiencing ideas in VR in an early phase, allowing for further input and feedback. We also encourage customers, partners and users to participate in co-creation and contribute in multiple phases of the creation process.
Who
We are based in Amersfoort, where we work with our team of designers and programmers. ImproVive also has access to a network of skilled media professionals to support us for providing specific solutions. We are an active member of the immersive content community and a member of the VRAR Association. We work for Dutch and international clients.
Roger ter Heide
Roger ter Heide is founder of ImproVive. He is an experienced project manager, consultant and innovator. He has a background in IT, AI and games.

Email: Roger@improvive.com
Tel: +31641575706
LinkedIn: https://www.linkedin.com/in/rogerterheide
Nikita Kayal
Nikita Kayal is a business partner at ImproVive. She is a game designer and software architect with a passion for design. She has a background in educational games.

Email: nikita@improvive.com
LinkedIn: https://www.linkedin.com/in/nikita-kayal